Every nonprofit organization needs to market itself to its constituents, clients, the community, and even its employees, board members, and volunteers. Your website should be the cornerstone of your marketing strategy and the place where you direct readers from your email newsletters and social media posts.
This microcredential is designed to create (or update) your marketing strategy, ensure that your website is optimized and ready for new visitors, and provide detailed training on how to use email and social media marketing to drive qualified traffic to your website and ultimately, to your programs, events, and fundraisers.
This not-for-credit microcredential costs $399 and takes approximately 15-20 hours to complete.
Please provide your information below to learn more.
